Pro Hair Live 2014 – Beauty Planet Salon Design

At Beauty Planet Salon Design, we have a team of professional salon designers and has helped designing salon for big brands.

We recently has an exhibition at Manchester Central on 23rd and 24th March : Professional Hairdresser Live 2014.

Buy our high quality salon furniture from Beauty Planet with as low as 10% deposit. Our offer is extended to March 31st.

We have Backwash Units, Styling chairs, styling stations and reception desks for your salons.

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“For me, it was important to find a designer that I could work with in a collaborative way. I liked Matthew’s no-nonsense approach and also felt that we could talk to each other without negative consequences. The beauty of a good designer is that everything is done meticulously and I got exactly what I expected!”

Guy Christian – Owner

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Your Vision – Our Design – Beauty Planet Salon Design

Create your dream salon with Beauty Planet Salon Design

Simply call us on 0208 487 5874 to fix one of our expert designers to visit your salon. We will bring examples of the many salons we have already designed and rebuilt.

Beauty Planet Salon Designs is here to help you achieve your dream salon.

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Matthew Lutos, owner of Beauty Planet Salon Design, can also help you with salon retail which will improve the business.

I have an existing retail area that is not doing particularly well, but I don’t have a huge amount of stock. Could this be the reason why are stock levels that important?

Absolutely – stock levels are a major factor and you should always have your retail area well stocked with a wide variety of different professional products to choose from. It is really important that you look like you are open for business and that you have the image of a professional retailer. You are never going to achieve this unless you are well stocked up.

Fully stocked shelves with variety invite people to reach out and buy, whereas shelves that are low on stock and minimal will look like a display that’s not for sale. People won’t buy from something that looks like a display but they will buy from something that looks like a professional retail area. Look at supermarkets and department stores and the way they display their products- there is a reason why they pay people to constantly fill the shelves. And ensure variety. 

Get in touch with us to know more about our salon retail and designing services.

Salon Designed for Clients – Matthew Lutos

Matthew Lutos, owner of Beauty Planet Salon Design, recently did some fantastic salon designing job for many big clients.

Check out some of these classic designs for salons:

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With Matthew Lutos, you can get your dream salon turn into reality in just 6 easy steps. You just have to give us brief of the salon design in your mind and the rest we will do it for you. With the help of 3D technology, we show you the draft before proceeding to make sure what design you want for your salon.

Contact Matthew Lutos at  0208 487 5874 or visit our website.

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Salon Design Changes in Budget

A FRESH SALON DESIGN WITHOUT BLOWING THE BUDGET

Keeping one step ahead of the competition and ensuring your salon is in immaculate condition doesn’t have to entail blowing the budget on a complete refit. There are plenty of ways to refresh and revamp on a small scale with big results.

Matthew Lutos, managing Director at Beauty Planet Salon Design explains: “When times are tough on the high street it is the finer details that filter out the salons that will stand the test of time. Not everyone can afford new salon furniture, but everyone can make sure that the furniture they do have is spotlessly clean. Scruffy skirting boards, stained tiles at the backwash, sinks that don’t sparkle, and chrome fittings that aren’t polished are all details that make a salon stand out.”

If you’re on a relatively small budget then you need to think about what you , your salon and your clients will benefit from the most. But whether it’s a whole new area you’re concentrating on or the salon a s a whole, it won’t hurt to clear some space.

Start by getting rid of anything that you no longer use. A simple declutter can do wonders for freeing up some extra space in a salon and many hands make light work so get the whole team to help get the job done quickly.

Matthew says: “Everything should be up to date and current- we’re in the trends business so clients don’t want to read magazines with last season’s trends nor do they want to see a poster for a promotion that’s no longer active.”

Look at your window display and if it’s cluttered and promotes mixed messages then think about removing some of your display material. Think about what you want your salon to say to your clients and work with your team to create it. For a small budget you could create new marketing material, invest in a retail display and even get a screen in your window for videos. Whatever your budget, open up the discussion with your staff to drum up some new ideas and allow creativity to flow.

Even if you have no budget you can transform the look of your salon creating a bright and airy environment with some minor additions- and deductions!

“Invest in fresh flowers weekly and create as much space as possible by removing old cupboards or units that aren’t really utilized and wherever possible have sunlight and fresh air in abundance,” advises Matthew.

When it comes to the walls, paint is the cheapest, easiest way to freshen up but Matthew suggests: “Consider adding a feature wall with a printed wallpaper- it doesn’t have to cost a lot, can be changed frequently and you can literally just focus on one wall,” Matthew says.

As always a splash of paint can have fantastic results but remember to use your budget wisely; you don’t have to decorate throughout to have a new look. Inevitably, areas that are hardwearing such as around the foot bars will need touching up so allow a proportion of your budget to be on refurbishing these areas.

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Above all, the one thing that requires no budget whatsoever is taking pride in the details. The responsibility lies with everyone in the team to ensure this happens and if standards are kept high in housekeeping then customers are confident that they will stand as strong in everything you do.

Matthew warns: “Tatty towels and stained gowns shout everything but professionalism. They should look nice and smell nice- don’t think clients won’t notice the odd stain here and there. They will and it won’t impress them.”

Visit our website for more on salon design expert ideas.

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Salon Retail With Matthew Lutos

A realistic way of looking at it is that for every customer who is tightening the purse strings by prolonging their visitor to the salon, there are many clients who are exceptionally open to buying products and whose average spend can easily be topped up. Even if every loyal customer ups their spend by adding one retail product to their bill, the figures will be in a much healthier state.

Capturing this market is key and Matthew Lutos, Managing Director of Beauty Planet Salon Designs, has helped many salons improve their retails sales, even when the economy is looking decidedly dodgy.

Matthew’s background, includes his company Beauty Planet Salon Design which specialises in designing salon retail environments for premium hair and beauty brands.

“Retail, if done properly, should give a salon in excess of 15% of turnover. In some cases a lot more. If you are getting any less than this then something is missing in your retail set up. The key is being as smart about how you present your products similar to the retailers in somewhere like Selfridges”, say Matthew.

“When you are thinking about salon retail, think like the premium retailers but remember that you and your team have a crucial selling edge over them, and that is your expertise. Extra revenue is out there to be made but it is vital that salon owners create the right retail environment if they want to take full advantage of this opportunity, “adds Matthew.

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Look like you’re actively ‘selling’

So many salons have retail displays that look like they could just be there for the stylists to use. Think about the positioning of your retail area in relation to the waiting area. The products and messages should be talking to those clients.

Get in touch with Matthew Lutos for expert advice on salon design.

Salon Retail Reasoning with Matthew Lutos

Want to create a salon retail area but aren’t sure the best way to go about it? Or maybe you’re struggling for space and don’t know how to incorporate retail into your existing space?

Whatever your dilemma, our retail expert Matthew Lutos, managing director of Beauty Planet Salon Designs, has the answers. Here he tackles some of the most common questions when it comes to creating a retail area in the salon…

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I have a small salon and don’t have the space for retail. Any suggestions?

 

It’s more important to consider what you will do with your limited space. Often a metre wide will be enough! The important thing is to think about the environment you are creating- it is far more beneficial to have a small one metre retail area that works for you than a large area that doesn’t shift stock.

 

A custom built unit is obviously best. Olymp do some stunning retail units that can be made to measure, or if you’re on a budget and want to use an existing unit then think about how you can make a feature of the area through lighting. LED lights are inexpensive now and make a big difference to retail units- they really give the space its own identity.

 

Be wary of just using standard glass shelves in a handy alcove though- often just putting products on a shelf will look dull and you’ll struggle to create an ACTIVE salon retail area that talks to your customers. Remember, you are competing with supermarkets and the like and you need to look professional and ready for business- particularly as you are charging much higher prices than a supermarket.

 

 

 

I’ve followed all the ‘retailing rules’ and created a great space which is working well, but how can I draw more attention to the area?

 

The future of retailing is most definitely through moving media messages. This is something that Beauty Planet Salon Designs are really passionate about. Think about the way that people advertise on the tube line now- there are movie screens as you go down the escalators and wait on the platforms- and if you go to New York City, you’ll see shops with giant TV screens in their windows projecting their keys messages. This is the future of all retailing and salons are perfect models for this kind of client interaction. Small monitor placed in your retail display can have a sequence of messages and information on, which will relay all your key messages to your client- consider including lifestyle images; your own creative work; seasonal offers; product benefits etc. Today’s media technology is incredible and sleek, sophisticated monitors built into retail units will most definitely has dropped in price massively over recent years and I believe is well worth the small investment it requires.

 

Contact Beauty Planet Salon Design for assistance with salon retail services.

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New Salon Designs – Beauty Planet

Enjoying festive period? We are heading to new year 2014 very soon.

Its the best time to have something new in your salons to surprise your customers in the new year with the high quality salon furniture and striking salon designs.

Here are some salon designs by Beauty Planet and some Beauty Planet staff creating customer designs for your salons:

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Don’t forget to check out our website Beauty Planet Salon Design for more on commercial salon design.

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